Angel City Massage

WordPress | Divi | Custom CSS | Performance Optimization | SEO

Website Design & Development Case Study

Project Snapshot

Client

Angel City Massage

Project Type

Website Modernization & Performance Optimization

Platform

WordPress + Divi

My Role

Front-End Developer & Performance Optimization

Key Achievements

  • Modernized a 20-year-old website originally built before responsive design
  • Rebuilt layouts for desktop, tablet, and mobile responsiveness
  • Improved Lighthouse performance from 62 → 99 on desktop and 62 → 97 on mobile
  • Reduced cumulative layout shift (CLS) by restructuring the hero section
  • Optimized asset loading and JavaScript execution

Performance Improvements

Desktop Lighthouse

Before

62

After

99
Angel City Massage desktop Lighthouse performance score showing 99

Mobile Lighthouse

Before

62

After

97
Angel City Massage mobile Lighthouse performance score showing 97

Through asset optimization, layout restructuring, and JavaScript execution improvements across desktop and mobile.

Angel City Massage homepage preview

Homepage preview

The Angel City Massage Experience

Angel City Massage website was designed with a focus on elegance, functionality, and user experience.Our goal was to create a visually calming yet highly intuitive platform that reflects the brand's commitment to wellness and relaxation.

The website features a seamless navigation structure, custom imagery, and strategically placed call-to-action elements to enhance client engagement.

From booking services to purchasing gift cards, every detail was refined to ensure a smooth and stress-free experience across all devices. This case study highlights the research, design process, and development strategies used to bring this project to life.

The Responsive Solution

Ensuring an optimal experience on every screen size.

Large Laptop and Mobile Responsive Mockup

Style & Imagery

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WordPress Typography Style Tile Snapshot

Multi-Page Flow

The Angel City Massage website was built as a multi-page experience to thoroughly showcase their services and offerings. The flow leads visitors seamlessly through key sections: service details, gift card purchases, and flexible session options. This approach enhanced user engagement, allowing for deeper exploration of each service offering while maintaining a clean, organized structure that guides visitors towards booking.

angelcitymassage.com/services
Angel City Massage Our Services Page Mockup
angelcitymassage.com/gift-cards
Angel City Massage Gift Cards Page Mockup
angelcitymassage.com/sessions
Angel City Massage Session Options Page Mockup

What Our Client Says

"
"

Tish did an outstanding job building my new website. She has a great sense of style and really understands how to create a site that looks polished, modern, and inviting. More importantly, she truly cared about my needs and goals, listened carefully, and offered innovative ideas that made the final result even better than I envisioned. She was easy to work with, responsive, timely, and consistently professional throughout the entire process. I felt supported and confident every step of the way. I highly recommend Tish to anyone looking for a talented, creative, and reliable web designer. With sincere thanks.

Marlene Fenton
Owner, Angel City Massage

Client

  • Angel City Massage

Services

  • Web design
  • UI / UX
  • Website Build

Other

  • SEO
  • Analytics

Website / Deliverables

  • angelcitymassage.com
  • 12 Pages
  • Custom Backgrounds and Images
  • Gift Card Sales
  • Client Email List
  • Animations
  • Custom Icons
  • Styleguide
  • WordPress Build